Facebook announced that it has purchased Oculus VR, the leader in immersive virtual reality technology (though Sony just unveiled a similar system, and there’s rumors Microsoft also has one in development), for a total of approximately $2 billion dollars. Yes, billion. With a ‘b.’

Facebook hopes that the virtual reality technology, while currently only really developed for gaming use, will fulfill it’s potential to be the next social and communications platform, with strong possible uses in communications, media, entertainment and education.

“Mobile is the platform of today, and now we’re getting ready for the platforms of tomorrow.” Mark Zuckerberg, Facebook founder and CEO, said. “Oculus has the chance to create the most social platform ever, and change the way we work, play and communicate.”

At a press conference held this afternoon, Zuckerberg, David Ebersman, CFO of Facebook, and Brandon Iribe, CEO and Co-Founder of Oculus VR, answered questions about this bold and unexpected move–a “long-term bet,” as Zuckerberg described it, expecting it to be five to ten years before virtual reality becomes a solid communication option.

“Gaming is just the start,” the founder of Facebook enthused, “…it’s about building the next major computing platform….Today, we’re sharing moments, tomorrow we’re sharing experiences.”

“We’re building a whole new world,” Iribe said. “and changing communication platforms…[it’s] a perfect foundation for collaboration.”

This isn’t Facebook’s first major purchase this year–it’s purchase of WhatsApp last month astounded tech and financial quarters. Concerns about a second extremely large purchase were touched on, but Zuckerberg and Ebersman remained confident in the new technology and its potential.

Oculus Booth at GDC 2014. Courtesy of GDC.
Oculus Booth at GDC 2014.
Courtesy of GDC.

Oculus VR produces the Oculus Rift virtual reality headset, which currently is available to developers only (75,000 kits have been ordered). I had the chance to experience Oculus Rift at GDC last week (playing Eve: Valkyrie) and, while I went in skeptical, the 15 minute demo was pretty mind-blowing (arguably Oculus was putting it’s best foot forward, but wouldn’t you?). Zero latency, even with quick head movements to the left and right, no weird-blurring of vision, or doubling (like bad 3D glasses)–in fact, despite playing a space shooter (which I just fail at) in front of 100 or so people in line, within moments I was completely sucked into the virtual game. It was dangerously inviting.

So, what does Facebook’s buyout mean for us, the gamers? While Facebook is more interested in the long-term potentiality of virtual reality as the next major computing platform than it is in Oculus Rift’s current use as a gaming tool. That’s not to say anything could happen (virtual Farmville, anyone?), Minecraft’s designer Markus “Notch” Preston has already  cancelled the deal which would have brought Oculus Rift capability to Minecraft, because, said Preston on his twitter “Facebook creeps me out.”

Preston went on to explain his reasoning in a blog post:

“Facebook is not a company of grass-roots tech enthusiasts. Facebook is not a game tech company. Facebook has a history of caring about building user numbers, and nothing but building user numbers. …And I did not chip in ten grand to seed a first investment round to build value for a Facebook acquisition.”

Whether this just the first in a series of cancellations, or just a one-off remains to be seen.  Considering there’s 75,000 dev kits on order, and numerous developers already working on VR-compatible games, an industry-wide distancing from Oculus seems unlikely at best.

What do you think? Have you had a chance to try VR tech yet? Do you think Facebook has gone too far? Are you excited to see what they’ll do with this tech? Let us know in the comments!

Zynga games, the leader in stealing ideas for social games, had a pretty bad week. Their stock took a colossal hit at the beginning of this week, but that isn’t the only problem they have to contend with.

So with their profits spiraling out of control, a number of investors which include founder Mark Pincus offered a secondary stock offering, which was all shares of their own dumped into the exchange. This was right before the stock took ANOTHER hit and went from $12 a share to just about $3. This of course was good for them as they netted about $516 Million dollars from this firesale. But the high could only last so long.

Marketwatch is reporting that a third party investigation company, Newman Ferra, is looking into these recent goings ons at Zynga. Saying that:

Newman Ferrara’s investigation focuses on whether Zynga misrepresented or failed to disclose material adverse facts about its business and financial condition including, among other things, that Zynga has been: (1) experiencing a rapid decline in user numbers of existing web games; (2) experiencing substantial delays in launching new web games; and (3) entirely dependent on Facebook’s online gaming platform. Newman Ferrara’s investigation also focuses on the 43 million shares of personally held stock sold by Zenga’s executive officers in April at a price of $12 per share for proceeds totaling $516 million. These insider sales were executed during the second quarter of 2012 shortly before Zynga reported terrible financial results for that quarter and prior to the corresponding 40% drop in Zynga stock price.

All I can say is that the time of believing that these non-tangible products like social games or social networks for that matter, have any real world value, is over. More to come as this story unfolds as I am very interested in the outcome. Regardless of what happens, social games are going to get a pretty big change.